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High-Performance Video Decoder with NTSC/PAL 3D Comb Filter Delivers Crisper HD Images for TVs, DVD Recorders and A/V Receiver Systems: - ADI's

NORWOOD, Mass. (Business Wire EON) January 21, 2008 -- The ADV7802 is the industry's only true 12-bit-resolution decoder with 4:4:4 sampling throughout the processing pipeline, including support for RGB SCART inputs, to provide designers with a higher level of system performance compared to existing 8-bit industry offerings using 4:2:2 sampling schemes. The addition of an on-chip interface with support for SDR (single data-rate) DRAM reduces overall system cost while support for DDR (double data-rate) DRAM enables simultaneous 12-bit 3D comb (NTSC or PAL), digital noise reduction (DNR) and time base correction (TBC), providing designers with a complete solution for decoding standard-definition (SD) video for noisy off-air broadcast signals or poor-quality VCR tape recordings with unstable timing.

The ADV7802's multi-format conversion capability allows designers to easily convert analog video signals to create the vivid images, deeper colors and enhanced digital imaging features that consumers have come to expect in their video-processing and digital-TV applications. For TV chassis designs targeted to multiple end markets, the ADV7802 automatically detects and performs 3D comb filtering for a wide range of video standards in all regions, including all variants of NTSC and PAL. Advanced SECAM decoding is also supported. In addition, support for detecting and decoding weak terrestrial TV broadcast signals has been improved to ensure the best possible picture, even under remote reception conditions.

Leveraging ADI's superior analog-to-digital (ADC) converter technology and advanced adaptive Y/C separation algorithms, the highly integrated single-chip solution provides high-end video performance with its 3-tap, zero field latency 3D comb filter which operates on the full PAL field sequence. The ADV7802's 3D adaptive comb filter produces sharper, more accurate color reproduction, while the decoder's enhanced 12-bit YCbCr or RGB output capability (with interlaced or conversion to progressive scan timing) enhances a system's HDMI(TM) (High Definition Multimedia Interface(TM)) Deep Color processing capabilities - even for analog input sources.

Availability and Pricing

The ADV7802 12-bit 3D comb video decoder is now shipping in production quantities and is available in a 176-pin TQFP (thin quad flatpack) package. The ADV7802 is priced below $12.00 per unit in volume quantities. A 10-bit version, the ADV7800, is also available in a 176-pin TQFP and is priced below $10.00 per unit in volume quantities. For more information, visit http://www.analog.com/pr/ADV7800 and http://www.analog.com/pr/ADV7802 .

Analog Devices in Advanced TV

Because the signal processing performance requirements for HD video, audio and interconnect functions are significantly higher than for standard-definition TVs, ADI offers the Advantiv(TM) advanced television portfolio, providing cost-effective analog, digital, and mixed-signal solutions to the most difficult multi-format ATV design challenges. Supported by ADI's system-level experts, these customer-driven solutions enable the latest in HD home entertainment systems. Analog Devices offers a broad range of industry-certified solutions for advanced television (ATV) applications, with products that enable rewarding experiences for consumers enjoying the latest HD TVs, DVD players, digital video recorders, audio/video receivers, camcorders and cable and satellite set-top boxes. For more information, visit http://www.analog.com/pr/advantiv.

About Analog Devices

Innovation, performance, and excellence are the cultural pillars on which Analog Devices has built one of the longest standing, highest growth companies within the technology sector. Acknowledged industry-wide as the world leader in data conversion and signal conditioning technology, Analog Devices serves over 60,000 customers, representing virtually all types of electronic equipment. Celebrating over 40 years as a leading global manufacturer of high-performance integrated circuits used in analog and digital signal processing applications, Analog Devices is headquartered in Norwood, Massachusetts, with design and manufacturing facilities throughout the world. Analog Devices' common stock is listed on the New York Stock Exchange under the ticker "ADI" and is included in the S&P 500 Index. http://www.analog.com

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